Why should your company invest in blogging? As Erika Taylor Montgomery explains in the video below, it comes down to dollars and cents!
Want to learn more about public relations and marketing? Stay tuned for more Tips, Tricks & Tidbits from Three Girls Media, or check out more of our recent blog posts!
The post Why Blog? Tips, Tricks & Tidbits from Three Girls Media! appeared first on Three Girls Media.
Follow these tips to improve your website’s SEO!
How can you make sure your content is improving your search engine optimization (SEO)? Check out four of Effy’s tips!
Stay tuned for more of Effy’s insight and follow her on Instagram, or connect with Three Girls on Facebook, Twitter and Instagram for the latest tips and tricks from our favorite office dog!
The post Effy Says…Improve Your SEO! appeared first on Three Girls Media.
Why should you invest in blogging for your business? Erika Taylor Montgomery (CEO) and Emily Sidley (Senior Director of Publicity) share fascinating statistics in this video!
Want to learn more about public relations and marketing? Stay tuned for more Tips, Tricks & Tidbits from Three Girls Media, or check out more of our recent blog posts!
Special Offer:
Sign up for a complimentary consultation during July and receive a Content Creation & Management Calendar valued at $375! We offer a 30-minute phone consultation with our CEO, and can answer your questions and discuss your specific marketing needs - no strings attached. Call 408-218-2391 or contact us today to arrange yours!
The post Blogging Stats! Tips, Tricks & Tidbits from Three Girls Media appeared first on Three Girls Media.
There are some important do’s and don’ts to consider while blogging. Keep reading to learn what they are!
Blogging is one of the most cost effective and efficient marketing tools available for business owners and entrepreneurs. In order to use the channel as a way to communicate with your audience and drive traffic to your website, you need to understand some important do’s and don’ts. Keep reading to discover what they are and how you can get the most out of your business’ blog.
Blogging has many powerful benefits for your business and will help your brand in tremendous ways, from boosting visibility to establishing credibility. Here are some great reasons why your business should have an active blog.
If your business isn’t blogging and building a social media presence, your potential customers will be wondering why they don’t see you on the web and may go with your competitor instead.
There are many positive benefits from blogging, including increased sales leads and web traffic.
Numbers don’t lie. These statistics back up how valuable blogging is for businesses and how you can benefit from it.
It is amazing how effective blogging can be! The ability to share news, photos and opinions in one place is one of the greatest technological advances in the public relations industry to date. Surprisingly, though many businesses are still not taking advantage of the benefits and proven results.
Hopefully, after seeing the benefits and the numbers backing them up, you’re ready to jump on the blogging train. As you start to put together your business’s blog there are some important do’s you should know in order to get the greatest results. These eight suggestions will help you reach your blogging goals.
Successful blogging takes patience and consistency; don’t give up!
come back with fresh eyes; it’s easier to see mistakes and typos after giving yourself a break. Before you publish your post, ask someone on your team to give it a once over to make sure you didn’t miss anything obvious.
Now that you know what you should do, it’s important to also understand what you need to avoid. When planning your blogging strategy and outlining your posts, these five mistakes can have a negative impact on your efforts.
With time and effort, blogging will be one of the biggest game changers for your company, and at a fraction of the cost of other techniques. Avoid simple errors while putting into practice the effective tips I have offered to allow your blog to flourish and reach new heights. How has blogging affected your business? Share in the comments below!
Want to learn more about blogging? Check out these other great articles from the Three Girls team!
Special Offer:
Sign up for a complimentary consultation during July and receive a Content Creation & Management Calendar valued at $375! We offer a 30-minute phone consultation with our CEO, and can answer your questions and discuss your specific marketing needs - no strings attached. Call 408-218-2391 or contact us today to arrange yours!
The post Blogging Do’s and Don’ts You Need to Know Now! appeared first on Three Girls Media.
You just finished a blog post and took it live on your website. Congratulations! But you’re not done yet. How can you encourage more people to read it? Erika Taylor Montgomery (CEO) shares a helpful tip in this video!
Want to learn more about public relations and marketing? Stay tuned for more Tips, Tricks & Tidbits from Three Girls Media, or check out more of our recent blog posts!
Special Offer:
Sign up for a complimentary consultation during August and receive an SEO Guide valued at $250! We offer a 30-minute phone consultation with our CEO, and can answer your questions and discuss your specific marketing needs - no strings attached. Call 408-218-2391 or contact us today to arrange yours!
The post Blogging Tip! Tips, Tricks & Tidbits from Three Girls Media appeared first on Three Girls Media.
Follow these 7 writing tips to improve your blog posts!
Writing should be engaging. Regardless of your reason for doing blogging, you want the reader to read the entire article instead of skimming the beginning. Pictures and illustrations are good to include, but they are not enough to convince a reader to finish reading what you wrote. The content of your material should be as enticing as any pictures or illustrations that come with it.
Writing a blog post should be just like talking to your best friend. Talking to your best buddy has never been boring; it is something you could do all day long. The same principle can be applied to writing. The article that you write, irrespective of its form, should have the, “I can read this all day,” impression on your readers. It should be informative, fun and exciting. To sum it all up, you should always have a friendly tone in your writing.
Whether you are crafting a blog post for the first time or you have already done it many times, here are some handy tips that will definitely help you improve your blog writing.
As a reader, you won’t always find a reason that will help you decide whether to continue reading a post or not. As a writer, you want to create a very inviting blog by framing your posts with your ideal readers in mind.
A catchy introduction never fails. For example, if you are writing a blog post with a recipe about helping parents to get kids to eat their veggies, you can use the following:
“My kids have always loved carrot burger patties.” -or- “My kids hated carrots so much until they had them as burger patties!”
The good thing about reading is it allows you to use your imagination. When you write a blog post, you have to create a series of mental images so colorful that your readers could see how a pan sizzles when a patty is put on or even the smell of a recently cooked carrot patty.
When ideas start pouring in your mind, your fingers have a tendency to work equally fast, leaving some words misspelled or not properly capitalized. These small mistakes affect your credibility as a writer. Once in a while you might have come across a reading material that made you scoff and roll your eyes because of errors. That is the last way that you want your readers to respond to your writing. The best way to proofread is when you read your work out loud. This gives you more opportunity to pay attention to details that will help you correct misspelled words, wrong grammar, punctuation and capitalization.
In writing there are some statements that you might borrow to support your facts. Some writers fail to credit the original author and imply it is their own. It’s okay to rely on others’ words, but quote specific statements and give them credit.
As a famous saying goes, “Most people can write, but only some become the best writers.” Writing skills do not develop overnight. It is through practice that you become comfortable writing. Constant practice over time also allows you to develop your own personal style.
Learn to have fun and be creative. If you don’t enjoy it, neither will your readers.
If you plan to write blog posts, remember these tips to achieve strong results. Have fun!
Author bio: Paul Bates is a blogger contributing to HuffPost and Engadget. In addition, Paul also works as a content marketing expert for SolidEssay writing blog.
Special Offer:
Sign up for a complimentary consultation during August and receive an SEO Guide valued at $250! We offer a 30-minute phone consultation with our CEO, and can answer your questions and discuss your specific marketing needs - no strings attached. Call 408-218-2391 or contact us today to arrange yours!
The post How to Improve Your Blog Writing: 7 Tips The Experts Swear By appeared first on Three Girls Media.
Are you avoiding social media? Effy advises against it.
Are you underestimating the power of social media? Almost all businesses find value in it; don’t miss out!
Stay tuned for more of Effy’s insight and follow her on Instagram, or connect with Three Girls on Facebook, Twitter and Instagram for the latest tips and tricks from our favorite office dog!
The post Effy Says… Social Media Matters appeared first on Three Girls Media.
Use lists and short words to make your content easy to absorb for your readers.
Don’t overload your readers with complicated language and long paragraphs; make your writing easy to digest.
Stay tuned for more of Effy’s insight and follow her on Instagram, or connect with Three Girls on Facebook, Twitter and Instagram for the latest tips and tricks from our favorite office dog!
The post Effy Says… Keep it Short and Sweet appeared first on Three Girls Media.
Are you making blogging a priority?
How often are you blogging for your business? According to Effy, those who make it a priority are much more likely to see a return on their investment than those who put it on the back burner.
Stay tuned for more of Effy’s insight and follow her on Instagram, or connect with Three Girls on Facebook, Twitter and Instagram for the latest tips and tricks from our favorite office dog!
The post Effy Asks… Is Blogging A Priority for Your Business? appeared first on Three Girls Media.
It’s true! Research shows that blogging can make a positive difference for your business’ sales. CEO Erika Montgomery and Sr. Dir. of Publicity Emily Sidley share the facts in this video.
Want to learn more about marketing, social media, blogging and public relations? Check out some of our other recent blog posts!
Special Offer:
Sign up for a complimentary consultation during May and receive an Email Marketing Guide valued at $375! We offer a 30-minute phone consultation with our CEO, and can answer your questions and discuss your specific marketing needs - no strings attached. Call 408-218-2391 or contact us today to arrange yours!
The post Video: How Can Blogging Positively Impact Your Sales? appeared first on Three Girls Media.
Are you struggling to write your next blog post? We’ve all been there! Here are some hacks that will help you focus and get the job done.
Being a blogger and creating your own blogging site is the easiest thing to do these days. What is more challenging is to sustain being a blogger for a long period and holding the interests of the viewers. Yes, it is true that you can create your own personal brand by writing and use it as an affordable and scalable marketing strategy, but the amount of energy and creativity put behind it can be exhausting sometimes.
Proper management of time and having a publishing schedule that can be religiously maintained are two of the most significant hurdles that you will face in the long run. Also, there is so much happening around you, choosing the right topic to write about and ignoring all the unnecessary clutter is also an art in itself. Though blogging is a very active and alive profession in this age, if you wake up in the morning overwhelmed by the amount of work piled up and your Google Docs page empty, not only is it heartbreaking, it also means that you are going wrong somewhere.
5 tips that can be adapted by you to become a more productive blogger are-
One common mistake that bloggers tend to is multitasking. You feel that if you plan and then write and also edit simultaneously, you will save a lot of time. This has proven to be the wrong approach more often than not. Editing, in particular, should be done after you have finished your writing part. Your initial write-up may be not good enough or up to the standard that you want, but it will have all the points that you have planned to put in your article along with the main points.
You can always perfect it later by making corrections, adding quotes and research works as well as case studies. You can edit multiple times unless you achieve the perfection you want but do that only after your first terrible draft is completely prepared. Making corrections as you write will not only hinder your flow of ideas and thoughts but will also slow down your progress significantly.
You must have heard of the famous saying that music was always meant to be enjoyed, even our heart has a beat. Listening to music while working will benefit you. According to various researchers, music has a positive effect on your creativity, controls your mood better and helps you hold on to information longer.
It not only increases your attention span but also helps you fight through anxiety which might be an obstacle in your writing. The type of music you listen to is also important. Soft, calming and soothing music is recommended.
In today’s world, there are more than one options to throw a person out of their groove. Being a blogger means you will be flooded with newsletters, emails, messages etcetera from all the nooks and corners of the world. On top of that, there are many social media forums which have a lot of engaging content to keep you hooked. All of this will act as a distraction for you and will interfere with your progress as you will be investing too much time fanning these distractions without getting any productive work done. Imagine replacing all the time you wasted on Instagram and YouTube and using it to write better. You would have done a lot better.
There is so much content floating around on the internet, and you might be exhausted of ideas sooner than you think. You must have a dedicated section of viewers, and you can throw the ball at their court and ask for their opinions and views. All you have to do is relax and sit back and look for content among the various suggestions you get.
By applying this tactic, you can also become the ambassador of your viewers who will help you gain more popularity. What is important is that you make your webpage attractive to generate more interests among readers. There are many web hosting platforms to do that, iPage being the leading brand. You can read the review of iPage for more details about their web hosting procedure.
All the famous bloggers follow this. This rule goes like if you anticipate that work can be done within 2 minutes or less, do it immediately, without procrastinating and leaving it for later as the best outcome that you can achieve out of it is in that 2 minutes itself.
It will generally be a work that actually does not require a lot of time but something you tend to keep avoiding, for whatever reasons. Tending to those immediately will save considerable time later.
Once you start following these tips, you will realize you can overcome the lag that you encountered in your creativity and productivity, and new and better contents will be easier to come by.
The post 5 Hacks to Blogging More Productively appeared first on Three Girls Media.
Do you struggle with generating new ideas for your blog articles? Here is a list of helpful ideas to get the juices flowing!
One of the greatest things about blogging is that you can let your creativity run free. You can take about anything you want, with no rules and no boundaries to stifle your desire for creative expression.
Unfortunately, after you’ve published several dozen blog posts, you start wondering if you have anything left to share. You think you’ve covered it all.
Or maybe you’re too involved in the other aspects of your blog management, such as improving the web design and marketing, that your brain just isn’t coming up with fresh new topics to write about.
I’m here to tell you that this is completely normal.
If you follow the standard 3 posts a week frequency, you might be having a hard time keeping up with your publishings. The truth is that even the best of us can suffer from creativity blocks.
We don’t always have the ideas to turn into well-written, engaging blog posts. But if we are to meet the demands of our readers and establish good SEO value for our site, we need to find ways to get content out.
Below, I’m sharing with you five easy ways to get inspiration for blog titles. Some of them may sound weird to you, but trust me, they’ve helped a lot of bloggers already.
You’ve heard the saying: “A picture is worth a thousand words.”
The saying, however, is thought to come from a man named Fred R. Barnard, and that its original version was ‘A picture is worth TEN thousand words’.
Regardless of where the saying comes from and what the real version is, people can find plenty of inspiration from images alone. That’s because visual stimulation is one of the most powerful ways of activating our brains.
Browse through the archives of free stock photo sites and draw inspiration from there. Two examples of these sites you should definitely check out are Pexels and Pixabay.
They offer a treasure trove of enchanting and captivating images that are sure to get your creative juices flowing.
How to Draw Inspiration from Images:
Choose a photo that speaks to you somehow, or makes you feel a certain way. Take note of your emotions while you’re looking at the image.
Now, ask yourself the following question: “If you could describe the photo in one word, what would it be?”
Using that word, try to come up with a similar title for a blog post that you think will also fit the image.
For example, if your word is ‘peaceful’, then you could write a blog post about how to achieve inner peace even during the worst days of your life. Play with a few ideas in your head and make sure the title you end up with complements the image you chose.
Blog topic generators are a great source of topic ideas! Try one of the websites listed to the left and see what you can come up with!
If you need to come up with blog titles fast, there are plenty of online tools that can help you out. Blog title generators can be a blogger’s best friend, especially if you’re pressed for time.
Just remember to add your own creative twist to the title results whenever possible. You still need to make your content stand out as a blogger, so don’t settle for generic titles when you have the chance to be unique.
Below are some of the popular title generators used today:
Go through your own blog, specifically your ‘Comment Section’. If you have a fairly active community of readers, you can find plenty of inspiration there.
It may be in the form of a question that one of your readers asked you. Or an angle they suggested that you haven’t explored yet. It helps to think like your readers to get a fresh perspective of things.
For bloggers who haven’t established an active community yet, check out the comment section of popular sites. One reason you may not getting traffic could be because you’re pages take too long to load. If so, consider compressing your high-quality blog images or getting a content delivery network to speed up page loading time for readers.
Below is the comment section of a blog post on Entrepreneur discussing fast ways to earn cash. As you can see, readers pitch in their own insights and ideas, so make sure to explore that too.
If you’re still struggling with finding new blogging ideas, try getting outside and going for a walk. Sometimes to get the creative juices flowing you first need to get the blood flowing.
Some people will tell you that their greatest ideas never happened just by staying put. They came up with these ideas while they were out biking, taking a walk, or jogging in the park.
In fact, a study conducted at Stanford University showed that creative thinking is enhanced while a person is walking. Another study also proves a relationship between exercise and divergent plus convergent thinking, both essential components to creativity.
I’m saving the quirkiest way of getting blog post ideas for last.
Take out your dictionary (assuming people still own a physical one these days) and just randomly flip through the pages. Next, close your eyes and just place your index finger anywhere on the page.
Now open your eyes and check which word entry your finger was closest to. Yes, this is indeed a strange way to get inspiration, but it can be fun, too.
Using that word, try and come up with interesting titles that you think your readers will appreciate. For example, if you landed on the word “alpaca”, maybe have some fun with it and come up with a title like “What an Alpaca Can Teach You About Living a Fulfilling Life”.
And there you have it, you now have a blog idea generator that you can conveniently whip out even if you don’t have Internet access.
Bloggers are naturally busy people. Oftentimes, you’re busy just tending to your blog, marketing your content, or perhaps heading off to another exciting travel destination. With so much on your plate, sometimes there’s just little room for your creative thoughts to ebb and flow freely.
But armed with the ingenious and quirky methods shared above, you should have a much easier time coming up with interesting blog post ideas that are sure to catch your reader’s’ attention.
Special Offer:
Sign up for a complimentary consultation during August and receive a Content Creation & Management Calendar valued at $375! We offer a 30-minute phone consultation with our CEO, and can answer your questions and discuss your specific marketing needs - no strings attached. Call 408-218-2391 or contact us today to arrange yours!
The post Need Blogging Inspiration? Here Are 5 Effective Ways to Keep Those Creative Juices Flowing appeared first on Three Girls Media.
Three Girls Media CEO Erika Taylor Montgomery is dispensing nuggets of marketing wisdom in her new podcast, Two Minute Tips.
This week she continues her series: 17 Common Mistakes To Avoid When Blogging For SEO
To listen in your browser, just follow the links here:
Or you can download the Lookwide micro-podcasting app for iOS in the app store.
The post Two Minute Tips: 17 Common Mistakes To Avoid When Blogging For SEO (Part 2) appeared first on Three Girls Media.
Three Girls Media’s CEO, Erika Taylor Montgomery, is dispensing nuggets of marketing wisdom in her new podcast, Two Minute Tips.
This week she finishes up her latest series: 17 Common Mistakes To Avoid When Blogging For SEO
To listen in your browser, just follow the links here:
Or you can download the Lookwide micro-podcasting app for iOS in the app store.
The post Two Minute Tips: 17 Common Mistakes To Avoid When Blogging For SEO (Part 3) appeared first on Three Girls Media.
Optimizing for search engines can feel a lot like putting together a puzzle as you write. But making sure all your pieces are in place really makes a difference in how easy your website is to find! Especially if you pair it with the right keywords.
Stay tuned for more of Effy’s insight and follow her on Instagram, or connect with Three Girls on Facebook, Twitter and Instagram for the latest tips and tricks from our favorite office dog!
The post Effy Says… Try These Tips To Improve SEO. appeared first on Three Girls Media.
This article was originally posted in December, 2013.
As the New Year approaches, I hope that you are actively thinking about your content marketing strategy. More than ever, brand awareness and an active presence online are what makes a business stand out and get the attention of prospects and industry connoisseurs. With that presence comes the pressure to have awesome content. Here are seven rules that will help you start off your year with a bang!
1. Write for your prospects, not your peers
Too many businesses’ content strategy is focused around impressing people in the industry. Wrong! If I’m not mistaken, most companies want to provide a good product and/or service and make money. If you don’t reach out to potential clients because you’re too busy talking lingo with your peers, then say goodbye to forward progress.
2. Everything is content
Absolutely everything, including voice mails, Facebook comments, emails, business cards, tweets, videos, infographics, is content and therefore part of your content marketing strategy. Use it!
3. Have an opinion
Why does Guy Kawasaki have 1,396,787 Twitter followers? He has an opinion! Your content strategy should include your opinion; maybe not on politics or turkey bacon, but sticking with a vanilla outlook won’t have your clients running to you for a credited view on an industry issue. Stay away from appealing to everyone and take a stand for what you believe in.
4. Banish buzzwords
Your clients didn’t come to your website to read the same keyword over and over again. Stop filling your business social media accounts with them. Likewise, stay away from casual shorthand like LOL (laugh out loud).
5. Make a proper introduction
Just like you would meet potential clients at a trade show or over coffee, the content you create needs to include a proper introduction. Your business needs to be human too.
6. Learn how to edit
Just take the extra time and do it. Carefully proofread each piece of content and ideally have at least one other person look it over and do the same. Two sets of eyes are definitely better than one when it comes to your brand content and image.
7. Be yourself
There is a bottomless pit of content on the Internet. If you’re looking to blend in, then set up automation. If not, stop being a business and start being you.
Why not give these rules a try and see what happens? We can’t wait to hear about your successes!
Photo Credit: EvenHahn
Special Offer:
Sign up for a complimentary consultation during April and receive a Social Media Management Guide valued at $375! We offer a 30-minute phone consultation with our CEO, and can answer your questions and discuss your specific marketing needs - no strings attached. Call 408-218-2391 or contact us today to arrange your consultation!
The post Content Strategy: 7 Rules for Creating Awesome Content appeared first on Three Girls Media.
Do you know how to build a credible blog that will foster trust with your readership? Three Girls CEO Erika Montgomery explains 5 ways to make sure your blog is communicating a message of professionalism.
Want to learn more about marketing, social media, blogging and public relations? Check out some of our other recent blog posts.
Special Offer:
Sign up for a complimentary consultation during April and receive a Social Media Management Guide valued at $375! We offer a 30-minute phone consultation with our CEO, and can answer your questions and discuss your specific marketing needs - no strings attached. Call 408-218-2391 or contact us today to arrange your consultation!
The post Video: How To Make Your Blog Credible appeared first on Three Girls Media.
A strong blog headline gets the reader’s attention and encourages them to continue through to the article. Three Girls’ CEO, Erika Montgomery, provides some tips to help your business craft the perfect blog headlines that will keep eyes on your content.
Want to learn more about marketing, social media, blogging and public relations? Check out some of our other recent blog posts.
Special Offer:
Sign up for a complimentary consultation during April and receive a Social Media Management Guide valued at $375! We offer a 30-minute phone consultation with our CEO, and can answer your questions and discuss your specific marketing needs - no strings attached. Call 408-218-2391 or contact us today to arrange your consultation!
The post Video: How To Write Successful Blog Post Titles appeared first on Three Girls Media.
How can you make sure your blog post’s headline is as strong as possible? Three Girls’ CEO, Erika Taylor Montgomery, shares a couple of helpful tips in the video below.
Want to learn more about marketing, social media, blogging and public relations? Check out some of our other recent blog posts.
Special Offer:
Sign up for a complimentary consultation during April and receive a Social Media Management Guide valued at $375! We offer a 30-minute phone consultation with our CEO, and can answer your questions and discuss your specific marketing needs - no strings attached. Call 408-218-2391 or contact us today to arrange your consultation!
The post Video: How to Craft a Powerful Blog Headline appeared first on Three Girls Media.
Three Girls Media CEO, Erika Taylor Montgomery, is dispensing nuggets of marketing wisdom in her new micro-podcast, Two Minute Marketing Tips.
This week we’re talking about how vital it is to include blogging in your business marketing strategy, and tips on how to develop strong and relevant topics that show you as a trusted source.
To listen in your browser just follow the links here:
Or you can download the Chirp micro-podcasting app for iOS in the app store.
The post Two Minute Marketing Tips – Blogging for Business appeared first on Three Girls Media.
